Corner of Knickerbocker and Myrtle now co-named Alvarado Avenue for a year.

Knickerbocker Plaza was a NY Knicks-a-palooza on a Saturday afternoon in early October. This was to celebrate the co-naming of Knickerbocker and Myrtle Avenues after NY Knicks guard Jose Alvarado — who is also the only native New Yorker on the team, in addition to growing up in North Brooklyn, Williamsburg specifically. On October 3, the streets were filled with enthusiastic fans and community members.
This means that Alvarado has had two streets temporarily named after him. On June 29, Mayor Zohran Kwame Mamdani and Department of Transportation unveiled eighteen streets each co-named for a member of the 2026 NBA Finals winning NY Knicks team. Alvarado’s co-named Manhattan street was at Sixth Avenue and Washington Place, a block west of Washington Square Park. The Manhattan co-named streets were up for four weeks.

The process for the more permanent co-naming of streets has several requirements, one of which is the prospective honoree has to be deceased for at least two years before the application is sent in. Street co-namings that are temporary have an expedited process and expiration date. Brooklyn’s Alvarado Avenue will be co-named for one year.
NYC Council Member Sandy Nurse led this event, which was also supported by NYC Council Member Jennifer Gutiérrez, Brooklyn Borough President Antonio Reynoso, NYS Assembly Member Maritza Davila, and U.S. Representative Nydia Velázquez. NYC Public Advocate Jumaane Williams and NYS Senator Julia Salazar were also in attendance.

“Today, we celebrated Brooklyn’s own Jose Alvarado with a street co-naming right in the heart of the community that helped shape him. From Brooklyn to the Garden, our borough is proud of you,” Reynoso posted on IG.
